What Is Run Of House Room

Imagine arriving at a hotel, the anticipation building as you picture your room. Will it have a view? A balcony? Maybe a spacious layout? Booking a run of house room is a bit like a lucky dip – you're guaranteed a room, but its specific features are left to chance. It's a gamble, but one that can sometimes pay off handsomely.

Have you ever wondered how hotels decide which room to give you? It's not always random. Factors like loyalty status, booking channel, and room availability play a role. But what about those "run of house" options you sometimes see? What exactly are you signing up for, and is it a good deal? In this article, we'll unpack the mystery of run of house rooms, exploring their pros, cons, and everything you need to know before booking one.

Unveiling the Mystery of Run of House Room

A run of house (ROH) room is essentially the hotel's way of saying, "We'll give you whatever standard room is available when you check in." It's a non-specific room category, meaning you're not guaranteed a particular view, floor, or bed type. Hotels use this category to fill their remaining inventory, often offering it at a discounted rate. Think of it as the hotel's equivalent of a "mystery box" – you know you're getting a room, but the exact details are a surprise. This practice is common across various types of accommodations, from budget-friendly motels to luxurious resorts.

Understanding the concept of run of house requires looking at it from the hotel's perspective. Hotels aim to maximize occupancy and revenue. Empty rooms are lost revenue. Offering run of house rates allows them to sell rooms that might otherwise remain vacant, particularly during off-peak seasons or when facing lower-than-expected bookings. This strategy helps hotels manage their inventory efficiently and avoid losing money on unsold rooms. By offering a discount, they incentivize guests to book these less-defined room types, filling up their hotel and optimizing their profitability.

Comprehensive Overview of Run of House

The concept of a run of house room is rooted in hotel revenue management and inventory control. To fully grasp it, we need to explore its origins, purpose, and practical implications.

Definitions and Core Concepts:

At its core, a run of house room is a standard guest room assigned at the hotel's discretion upon check-in. This means guests relinquish control over specific room features, such as:

• View: You might get a room overlooking the parking lot, the city, or perhaps even a desirable ocean view if you're lucky.
• Floor Level: You could be on the ground floor, the top floor, or somewhere in between.
• Bed Type: While you can often request a king or two queen beds, it's not guaranteed with a run of house booking.
• Proximity to Amenities: Your room might be near the elevator, far from the pool, or conveniently located next to the ice machine.

The key takeaway is flexibility for the hotel and uncertainty for the guest. The hotel gains the ability to optimize room allocation, while the guest accepts a degree of unpredictability in exchange for a potentially lower price.

Historical Context:

The run of house concept has been around for decades, evolving alongside the hospitality industry's increasing focus on revenue management. In the past, hotels relied heavily on manual room assignments. As computerized reservation systems became more sophisticated, hotels gained the ability to categorize rooms more precisely and offer dynamic pricing based on demand. Run of house became a useful tool for filling unsold rooms and managing inventory efficiently.

Scientific Foundations (Revenue Management):

The practice of offering run of house rates is directly tied to the principles of revenue management, a data-driven approach to maximizing hotel revenue. Revenue management involves forecasting demand, segmenting customers, and optimizing pricing based on various factors, such as:

• Seasonality: Adjusting rates based on peak and off-peak seasons.
• Day of the Week: Charging higher rates on weekends and holidays.
• Special Events: Increasing prices during concerts, conferences, or sporting events.
• Room Type: Offering different rates for rooms with specific features, such as views or suites.

Run of house fits into this framework by allowing hotels to sell rooms that might otherwise go unsold, particularly during periods of low demand. By offering a discounted rate, they can attract price-sensitive customers and increase overall occupancy.

Essential Considerations:

Before booking a run of house room, consider these factors:

• Price Sensitivity: Are you primarily motivated by getting the lowest possible price? If so, run of house might be a good option.
• Flexibility: Are you willing to accept whatever room the hotel assigns you? If you have specific preferences, such as a high floor or a particular view, run of house might not be the best choice.
• Travel Style: Are you a budget traveler who prioritizes affordability over luxury? Or do you prefer to know exactly what you're getting?
• Special Needs: If you have mobility issues or other special needs, it's crucial to communicate these to the hotel before booking a run of house room. Requesting specific accommodations, such as an accessible room, might not be guaranteed, but it's always worth asking.

Understanding Room Categories:

Hotels typically categorize their rooms based on size, amenities, and location. Common room categories include:

• Standard Room: The most basic room type, typically offering essential amenities.
• Superior Room: Slightly larger than a standard room, often with upgraded amenities.
• Deluxe Room: More spacious and luxurious than a superior room, often with additional features such as a balcony or a sitting area.
• Suites: The largest and most luxurious room type, typically featuring separate living and sleeping areas.

When you book a run of house room, you're essentially agreeing to accept any available room within the hotel's standard room category. This means you could end up in a standard room, a superior room, or even, if you're lucky, a deluxe room (if the hotel is trying to fill them).

Trends and Latest Developments

The popularity of run of house rooms fluctuates with economic conditions and travel trends. During economic downturns, when travelers are more price-conscious, run of house bookings tend to increase. Conversely, during periods of economic prosperity, travelers may be more willing to pay extra for guaranteed room features.

Dynamic Pricing and Algorithms:

Modern hotel revenue management relies heavily on dynamic pricing algorithms, which constantly adjust room rates based on real-time demand and other factors. These algorithms consider various data points, such as:

• Competitor Pricing: Monitoring the rates charged by nearby hotels.
• Online Search Volume: Tracking the number of people searching for hotels in the area.
• Social Media Sentiment: Analyzing online reviews and social media mentions to gauge customer sentiment.

These algorithms can also influence the availability and pricing of run of house rooms. For example, if a hotel is experiencing low occupancy, the algorithm might automatically lower the run of house rate to attract more bookings.

Personalization and Customization:

Despite the inherent lack of specificity with run of house bookings, some hotels are exploring ways to personalize the experience. For example, they might allow guests to indicate their preferences for bed type or floor level, while still maintaining the flexibility to assign rooms based on availability. Other hotels are offering add-ons or upgrades that guests can purchase to enhance their run of house experience.

The Rise of OTAs (Online Travel Agencies):

Online travel agencies (OTAs) like Expedia, Booking.com, and Hotels.com play a significant role in the distribution of run of house rooms. OTAs often offer these rooms at discounted rates to attract price-sensitive customers. However, it's essential to read the fine print carefully before booking through an OTA, as the terms and conditions for run of house rooms can vary.

Transparency and Disclosure:

In recent years, there has been increasing pressure on hotels and OTAs to be more transparent about run of house rooms. Some consumer advocacy groups argue that the term "run of house" is too vague and that hotels should provide more specific information about the types of rooms that guests might receive. As a result, some hotels are starting to use more descriptive terms, such as "guaranteed standard room" or "best available room," to avoid confusion.

The Impact of COVID-19:

The COVID-19 pandemic has had a significant impact on the hospitality industry, leading to decreased travel demand and increased price sensitivity. As a result, run of house bookings have become more popular as travelers seek to save money on accommodations. Hotels, in turn, are using run of house rates to attract bookings and fill empty rooms.

Tips and Expert Advice

Booking a run of house room can be a smart way to save money, but it's essential to approach it strategically. Here's some expert advice to help you make the most of your run of house experience:

1. Do Your Research:

Before booking a run of house room, take the time to research the hotel and its room categories. Look at photos and read reviews to get a sense of what the standard rooms are like. This will help you set realistic expectations and avoid disappointment. Consider visiting websites and travel forums where travelers often share their experiences with specific hotels, including details about run of house assignments. This can provide valuable insights into the potential range of room quality and features you might encounter.

2. Communicate Your Preferences (Politely):

While you're not guaranteed a specific room with a run of house booking, it never hurts to politely communicate your preferences to the hotel. For example, you can request a high floor, a quiet location, or a specific bed type. While the hotel may not be able to accommodate your request, they might be willing to do so if possible. It's best to make these requests before you arrive, either by calling the hotel directly or by adding a note to your reservation. Remember to be courteous and understanding, as the hotel's ability to fulfill your request will depend on availability.

3. Consider the Season and Occupancy:

The likelihood of getting a better room assignment with a run of house booking increases during off-peak seasons or when the hotel is not fully booked. During these times, hotels are more likely to upgrade guests to fill empty rooms. If you're traveling during a busy time, such as a holiday weekend, the chances of getting an upgrade are much lower.

4. Check-In Strategically:

The time of day you check in can also influence your room assignment. If you arrive early in the day, the hotel may have more rooms available and be more likely to accommodate your preferences. However, if you arrive late in the day, most of the rooms will already be assigned, and you may have fewer options. Be polite and friendly when checking in – a positive attitude can go a long way.

5. Loyalty Programs Can Help (Sometimes):

If you're a member of the hotel's loyalty program, be sure to mention it when you check in. While it's not guaranteed, your loyalty status might increase your chances of getting a better room assignment or even a complimentary upgrade. Even with run of house bookings, hotels often prioritize their loyalty members.

6. Be Prepared to Negotiate (Respectfully):

If you're not happy with the room you're assigned, you can politely ask the front desk if there are any other options available. Explain your concerns and be specific about what you're looking for. However, be prepared to accept that the hotel may not be able to accommodate your request, especially if they are fully booked. Remember to remain respectful and avoid getting angry or demanding.

7. Understand the Cancellation Policy:

Before booking a run of house room, carefully review the hotel's cancellation policy. Some hotels may have stricter cancellation policies for run of house bookings than for other room types. Make sure you understand the terms and conditions before you commit to the reservation.

8. Consider Travel Insurance:

If you're concerned about the possibility of getting a less-than-desirable room assignment, you might want to consider purchasing travel insurance. Some travel insurance policies offer coverage for trip interruptions or cancellations due to unforeseen circumstances, such as a substandard hotel room.

9. Don't Be Afraid to Ask for a Discount:

If you end up with a room that is significantly below your expectations, don't be afraid to ask the hotel for a discount. Explain your concerns and politely request a reduction in the room rate. The hotel may be willing to offer a discount to compensate you for the inconvenience.

10. Manage Your Expectations:

Ultimately, the key to having a positive run of house experience is to manage your expectations. Remember that you're paying a discounted rate, and you're not guaranteed a specific room. Be flexible, be patient, and be prepared to accept whatever room the hotel assigns you.

FAQ

Q: What does "run of house" mean in hotel terms?

A: "Run of house" (ROH) means you're getting whatever standard room is available at the hotel upon check-in. You're not guaranteed a specific view, floor, or bed type.

Q: Is a "run of house" room always the worst room?

A: Not necessarily. While you might get a less desirable room, you could also get a decent one, or even an upgrade if the hotel has availability. It's a gamble.

Q: Can I request a specific bed type with a "run of house" booking?

A: You can request it, but it's not guaranteed. The hotel will try to accommodate your request if possible, but it depends on availability.

Q: Are "run of house" rooms cheaper?

A: Yes, run of house rooms are typically offered at a discounted rate compared to specific room types.

Q: Is it worth booking a "run of house" room?

A: It depends on your priorities. If you're on a tight budget and flexibility is important, it can be a good deal. If you have specific room preferences, it's best to book a guaranteed room type.

Q: What if I'm not happy with the "run of house" room I'm assigned?

A: Politely speak to the front desk and explain your concerns. They might be able to offer you a different room or a discount, depending on availability.

Q: Can I book a "run of house" room directly with the hotel or only through OTAs?

A: Both. You can often find run of house options on hotel websites and through online travel agencies (OTAs). Compare prices before booking.

Q: What happens if the hotel is overbooked?

A: If the hotel is overbooked, they will likely try to "walk" you to another hotel of similar quality. They should cover the cost of your stay at the alternative hotel and any transportation expenses.

Q: Are "run of house" rooms always the smallest rooms?

A: Not necessarily. While they are typically standard rooms, the size can vary.

Q: Should I tip the front desk agent to get a better "run of house" room?

A: Tipping for upgrades is a controversial topic. While it might work in some cases, it's generally not recommended. A polite and friendly approach is usually more effective.

Conclusion

The run of house room presents a unique proposition in the world of travel accommodations. It's a blend of affordability and uncertainty, offering a potential cost-saving benefit in exchange for relinquishing control over specific room features. Understanding the nuances of run of house – its origins in revenue management, its dependence on dynamic pricing, and the importance of clear communication – empowers travelers to make informed decisions.

Ultimately, the choice of booking a run of house room hinges on individual priorities. If budget is the primary concern and flexibility is embraced, it can be a savvy way to experience a destination without breaking the bank. However, for those who value specific amenities or have particular needs, opting for a guaranteed room type is often the more prudent course. Before you book, weigh the pros and cons, consider your travel style, and then decide if the run of house gamble is right for you.

Ready to book your next hotel stay? Before you finalize your reservation, explore your options. Compare run of house rates with guaranteed room types. Read reviews, understand the cancellation policies, and consider communicating your preferences to the hotel. With a little research and preparation, you can make the right choice for your travel needs and enjoy a comfortable and affordable stay. Now, go explore the world!